Ecommerce Hiring Cools in Retail Industry as Economic Uncertainty Looms

Adnan Umar
5 min readOct 20, 2023

Ecommerce hiring trends in the retail industry are undergoing a shift as economic uncertainty looms. While ecommerce hiring has been on an upward trajectory in recent years, but it’s cooling of now.

In response to these challenges, retail businesses are re-evaluating their hiring needs. Some are opting to upskill and reskill their existing employees rather than hiring new ones. Others are turning to automation and artificial intelligence (AI) to streamline their operations.

As a result of these trends, the demand for data analysis skills for ecommerce is on the rise. Businesses are increasingly relying on data to make informed decisions about everything from product pricing to marketing campaigns. Job seekers who can demonstrate strong data analysis skills will be well-positioned to succeed in the ecommerce job market.

The retail industry has witnessed a surge in ecommerce hiring in recent years. However, the latest data from GlobalData’s Job Analytics report indicates a cooling of ecommerce hiring activity in the Q3 2023.

Data shows the number of ecommerce job postings in the retail industry declined by 5% year-on-year in Q3 2023. This is the first time that ecommerce hiring has contracted in the retail industry since the start of the pandemic.

The decline in ecommerce hiring is likely due to a number of factors,

  • Economic uncertainty: Global economy is facing a number of challenges, such as inflation, rising interest rates, and Ukraine war. These challenges are causing businesses to be more cautious about hiring.
  • Upskilling and reskilling: Many retail businesses are now focusing on upskilling and reskilling their existing employees rather than hiringe new ones. This is because the skills required for success in ecommerce are constantly changing.
  • Increased use of automation and artificial intelligence (AI): Retail businesses are increasingly using automation and AI to streamline their operations. This is leading to a reduction in the need for human workers in some areas.

The decline in ecommerce hiring is likely to have a number of implications for job seekers. Firstly, it is likely to increase competition for open positions.

BigCommerce Survey Highlights Rising B2B Ecommerce Expectations

Secondly, job seekers will need to demonstrate skills in areas such as data analysis, digital marketing, and customer experience in order to be successful.

Finally, job seekers will need to focus on networking and building relationships with potential employers.

Despite the decline in ecommerce hiring, the long-term outlook for the industry remains positive. Ecommerce is expected to continue to grow in the coming years, and this will create new opportunities for job seekers.

Analysis of the Decline in eCommerce Hiring

Retail businesses are facing a number of challenges, and they are adapting their hiring strategies accordingly.

The impact of economic uncertainty on retail businesses

The global economy is facing a number of challenges, such as inflation, rising interest rates, and the war in Ukraine. These challenges are causing businesses to be more cautious about spending. As a result, many retail businesses are delaying or reducing hiring in order to conserve cash.

In addition, economic uncertainty is leading to a decline in consumer confidence. This means that consumers are less likely to spend money, which can impact the sales of retail businesses. As a result, some retail businesses may be hesitant to hire new employees if they are not sure how much demand there will be for their products or services.

Shift in focus from hiring to upskilling and reskilling existing employees

In recent years, the skills required for success in ecommerce have changed rapidly. This is due to the rise of new technologies, such as artificial intelligence (AI) and machine learning (ML). As a result, many retail businesses are now focusing on upskilling and reskilling their existing employees rather than hiring new ones.

Upskilling is the process of teaching employees new skills that are relevant to their current jobs. Reskilling is the process of teaching employees new skills that are needed for different jobs. By upskilling and reskilling their existing employees, retail businesses can ensure that they have the skills they need to succeed in the digital age.

Increased use of automation and artificial intelligence (AI) in ecommerce

Retail businesses are increasingly using automation and AI to streamline their operations. This is leading to a reduction in the need for human workers in some areas.

For example, chatbots are now being used to answer customer questions, and AI-powered algorithms are being used to personalize product recommendations.

As automation and AI become more sophisticated, it is likely that they will replace some human jobs in the retail industry. However, it is also likely that they will create new jobs in areas such as data analysis and machine learning.

Implications of the Decline in eCommerce Hiring for Job Seekers

Increased competition for open positions

As the number of ecommerce job postings declines, the competition for open positions is likely to increase. This means that job seekers will need to be more prepared than ever before in order to stand out from the crowd.

Job seekers can increase their chances of being successful by tailoring their resumes and cover letters to each specific job they apply for. They should also be prepared to answer questions about their skills and experience in detail. In addition, job seekers can improve their chances of being hired by networking with people in the retail industry and building relationships with potential employers.

Need for job seekers to demonstrate skills in areas such as data analysis, digital marketing, and customer experience

The skills required for success in ecommerce are constantly changing. As a result, job seekers need to be able to demonstrate skills in areas such as data analysis, digital marketing, and customer experience.

Data analysis skills are important because ecommerce businesses rely on data to make decisions about everything from product pricing to marketing campaigns. Digital marketing skills are important because ecommerce businesses need to be able to reach and engage customers online. Customer experience skills are important because ecommerce businesses need to be able to provide excellent customer service in order to retain customers.

Job seekers can improve their skills in these areas by taking online courses, attending workshops, or volunteering their time to help with ecommerce projects.

Importance of networking and building relationships with potential employers

In a tough job market, networking is crucial for job seekers. It helps them learn about openings, get noticed, and make a good impression.

How to Decide if Switching to a Fully-Online Business is Right for Your Business

Job seekers can network by attending industry events, joining professional organizations, or connecting with people on LinkedIn.

Volunteering, offering project help, or staying in touch can build relationships with potential employers. Even in a competitive job market, networking and building relationships with potential employers can boost chances of being hired, .

Wrapping Up

The long-term outlook for ecommerce hiring in the retail industry remains positive. Ecommerce is expected to continue to grow in the coming years, and this will create new opportunities for job seekers.

However, the pace of ecommerce hiring is likely to be slower in the near term as retail businesses adjust to the changing economic landscape.

Job seekers who are interested in working in the ecommerce industry should focus on developing skills. Skills like data analysis, digital marketing, and customer experience increase chances.

They should also network with people in the retail industry and build relationships with potential employers. By taking these steps, job seekers can increase their chances of being successful in the ecommerce job market.

Read More

--

--